MOHAMED FAHIM

Sales & E-Commerce Professional

Abu Dhabi, UAE

Profile summary

Accomplished Sales and E-Commerce Professional with 7 years of progressive experience in the GCC region. Track record of directing business development initiatives, managing multichannel digital store operations, and leading retail sales execution. Dedicated to aligning sales outreach with current market trends and building client relationships.

Career highlights

Digital Store Operations: Directed multichannel sales strategies and online store presence across Noon, Talabat, and Keeta while managing paid social media advertising initiatives.

Customer Interaction Processing: Handled daily customer calls advising on products, processing transactions, and guiding delivery timelines, contributing to a 10 percent increase in sales.

Sales Floor Management: Directed sales floor operations, managing daily transactions and cashier reconciliation while partnering with management to refine store efficiency.

Key skills

TechnicalDigital Store Management
ProfessionalB2B & B2C Sales Deal Closing Lead Generation Sales Performance Analysis Sales Presentations E-Commerce Operations CRM Management Strategic Merchandising Customer Support Product Expertise Creative Content Ideation for Product Marketing Photography & Video Editing Microsoft Office Business Development Client Acquisition Sales Operations Financial Reporting Paid Advertising Cash Flow Administration

Professional experience

Sales Executive (B2B)Jan 2025 - Present
Al Nahda Al Masria FoodstuffAbu Dhabi, UAE

Directs business development initiatives and client acquisition strategies for foodstuff markets across Abu Dhabi, coordinating with marketing and product teams to align sales outreach with current market trends.

  • Identifies and pursues new business opportunities, expanding the client base through targeted prospecting.
  • Builds and maintains relationships with existing clients, securing repeat business and referrals.
  • Tailors proposals and presentations to client needs, improving conversion rates on key accounts.
  • Negotiates contracts and pricing to establish agreements that enhance client retention.
  • Tracks industry trends and competitor activity to inform sales and marketing strategy.
E-Commerce Manager (B2C)Mar 2022 - Dec 2024
Al Nahda Al Masria Foodstuff

Directed digital operations and multichannel sales strategies for online platforms, overseeing store presence across Noon, Talabat, and Keeta. Managed paid social media advertising initiatives, content production, and online store catalog maintenance.

  • Produced weekly summaries of over 300 customer interactions, identifying improvement areas that boosted lead conversion.
  • Handled 70 plus customer calls daily advising on products, processing transactions, and guiding delivery timelines, contributing to a 10 percent increase in sales.
  • Created and starred in product marketing videos to support online sales and boost customer engagement while building sales reports from real time data analysis.
Retail Sales Executive (Team Lead)Apr 2021 - Feb 2022
Al Nahda Al Masria FoodstuffAbu Dhabi

Managed daily sales floor operations and cashier reconciliation processes alongside leadership. Analyzed customer feedback and sales trends to shape service offerings and operational workflows.

  • Trained new staff on sales techniques and product knowledge while leading workshops on customer engagement.
  • Redesigned store merchandising and layout to increase product visibility.
  • Delivered personalised recommendations to maintain consistent performance against targets.
AccountantMar 2019 - Mar 2021
Al Nahda Al Masria Foodstuff

Managed accounting functions and financial operations, overseeing monthly and annual reporting cycles, cash flow administration, payroll processing, and audit coordination to support business transparency.

  • Implemented new accounting software tools to streamline workflows and reduce discrepancies in financial data through detailed analysis.
  • Coordinated annual audits with external auditors and processed employee payroll accurately on a consistent schedule.

Education

Bachelor of Commerce, AccountingJan 2010 - Jan 2015
Damanhour University, Egypt

Languages

English · Intermediate